Meridian decides.

You approve. It executes.

Meridian analyzes your full media portfolio, finds what's underperforming, & executes the fix. Not just reports.

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Today's Efficiency Score
0
Shift Budget
$42K from Meta → LinkedIn
Projected: +$18K revenue
High
Pause Campaign
Google Brand T3
Medium
Launch ABM
Q3 Enterprise sequence
Opportunity
$0
In ad spend analyzed across Meridian's training data
0%
Average efficiency gain in first 90 days, across pilot accounts
0
Median time from first connection to first reallocation decision
app.meridian.io/today
Decision Queue: Today 4 decisions pending
Reallocate $38K: Meta → TikTok Confidence: 91% · Est. +$22K pipeline
Execute
Pause Google Brand: T3 Campaign Spend: $14K/mo · ROAS: 0.6x
Review
Scale LinkedIn ABM: Enterprise Confidence: 84% · CAC: $180 (target: $220)
Execute
Adjust Bid Strategy: Search NB CPC trending +18% · Recommend tCPA shift
Monitor
The Decision Layer

Everything you need to act. Nothing you don't need to see.

Meridian reads your campaign data, applies its intelligence layer, & surfaces a prioritized decision queue, not a dashboard.

Decision queue, not dashboards: prioritized actions, not charts to interpret
Projected outcome per action: every recommendation shows estimated impact
One-click execution or override: approve, modify, or dismiss with full audit trail
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How Meridian Thinks

31% efficiency gains don't come from better reporting. They come from better decisions.

Meridian's intelligence layer is trained on ad spend patterns, channel benchmarks, & portfolio-level efficiency data.

Channel Intelligence
Cross-channel efficiency scoring, updated daily
Real-time performance benchmarking across every active channel in your portfolio.
ChannelSpendROASScore
Meta Ads$124K3.2x92
Google Search$89K2.8x87
LinkedIn$52K1.4x61
Google Brand$31K0.6x34
Confidence Scoring
Every decision comes with a confidence score
Meridian quantifies its certainty so you know when to trust & when to dig deeper.
Low87% ConfidenceHigh
Portfolio View
See allocation across every channel at a glance
Spot imbalances before they become expensive.
MetaGoogleLITikTokOther
The Trajectory Gap

See the fork before it becomes a gap.

Most media budgets underperform by 20-40%, not because of bad strategy, but because of slow decisions.

$4M $3M $2M $1M Q1 Q2 Q3 Q4 Current Meridian
Current Pace
Meridian-Optimized

The average Meridian account finds its first reallocation opportunity within 6 days of connection.

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Built for People Who Own the Number

If you're accountable for the number, Meridian works for you.

CMO
"I need board-ready metrics, not another dashboard."
Full portfolio visibility with efficiency metrics that drive decisions.
VP of Marketing
"I'm spending hours stitching together reports."
Spend optimization across every channel. Faster decisions, fewer cycles.
Agency Owner
"Client churn kills us before results land."
Manage client portfolios at scale. Surface value fast, retain longer.
General Manager
"I can't see where marketing spend creates leverage."
Cross-functional budget decisions backed by real efficiency data.
PE Operator
"Every portco is a black box for marketing spend."
Portfolio-wide efficiency scoring. Find reallocation opportunities in every asset.
Three Moves. Full Portfolio.

Connect your stack. Read the signals. Execute the decisions.

Meridian connects to your existing media accounts, ingests your campaign data, & begins surfacing decision recommendations in your first week.

1

Connect

Link your Google, Meta, LinkedIn, & any other media accounts. Meridian reads your live campaign data & historical performance.

2

Read

Meridian's intelligence layer analyzes channel efficiency, portfolio allocation, & performance trends against its benchmark dataset.

3

Execute

Decisions surface in your queue. Review the recommendation & projected outcome. Approve it, modify it, or dismiss it.

Start your first connection

Your decisions are waiting.

Try Meridian now with demo data. See your decision queue, trajectory modeling, & channel intelligence in action. Connect your own accounts when you're ready.

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